/ methodology — instinct to strategy
Four moves, one canvas session and three questions. Built with your leadership, so the strategy belongs to the people who will run it.
/ the whole business, on one page
The strategy is already there, in the owner's head and in scattered decisions. I read it before changing anything: conversations with leadership and with the people they keep naming, even without a title, plus the data and materials the company already has.
what happens · a diagnosis, before any recommendation
What the company needs, what the owner wants and what can be done now. Often a small slice of the ideal, but one that actually happens.
what happens · business model, offer, mix and positioning
One business model canvas session, on a whiteboard or on paper, with leadership and the people who will run the plan. Everyone sees where clarity is missing, at the same time, and settles it without blame. People carry out what they helped build.
what happens · one canvas session, everyone at the same table
A roadmap with owners and dates, and systems, some powered by AI, that keep working after I leave.
what happens · a roadmap with owners · a 90-day review, on me
/ three questions i ask every business
/ where ai fits
Every tool is tested on one team first. It flags gaps instead of guessing them. Nothing goes out until someone has approved it.
marketing as a revenue stream, not a cost centre.
/ first conversation · 30 min · free
You leave with a useful reading of your business, whether or not we work together.